Privacy Policy

Effective as of 12/20/2024

This Privacy Policy explains how “Hometown Veterinary Partners” (“we,” “us,” or “our”) collects, uses, and shares personal information through our digital properties that link to this Privacy Policy, including our website and third-party mobile applications (collectively, the “Service”), as well as through in-person clinic activities, social media, marketing efforts, live events, and other interactions.

INDEX

  • Personal Information We May Collect
  • How We Use Your Personal Information
  • How We Share Your Personal Information
  • Your Choices
  • Fair Information Practices
  • CAN-SPAM Act
  • California Privacy Rights
  • Other Sites and Services
  • Security
  • International Data Transfers
  • Children
  • Changes to This Privacy Policy
  • How to Contact Us

PERSONAL INFORMATION WE MAY COLLECT

Information You Provide to Us:

  1. Contact Data: Includes first and last name, email address, billing and mailing address, and phone number.
  2. Demographic Data: Such as your date of birth.
  3. Pet Data: Includes name, species, age, gender, health history, and insurance details.
  4. Communications: Messages exchanged with us, including through the Service or social media.
  5. Payment and Transactional Data: Information related to orders and payments, including payment card details and purchase history.
  6. Marketing Data: Preferences for marketing communications and engagement details.
  7. Government-issued Identification Numbers: Such as driver’s license or state ID numbers.
  8. Event Data: Information shared during live events.
  9. Other Data: Not explicitly listed but used as described in this Privacy Policy or disclosed at collection.

Information From Third-Party Sources:

  1. Public Sources: Includes social media platforms and publicly available information.
  2. Private Sources: Such as data providers and licensors.
  3. Marketing Partners: Includes joint marketing partners and event co-sponsors.

Automatically Collected Data:

We, our service providers, and partners may automatically log:

  1. Device Data: Operating system, browser type, IP address, unique identifiers, language settings, and general location.
  2. Online Activity Data: Pages viewed, navigation paths, access times, duration of access, and email interaction metrics.
  3. Cookies and Similar Technologies:
    • Cookies: Session and persistent cookies used for various purposes.
    • Local Storage Technologies: Stores data outside the browser for specific applications.
    • Web Beacons: Tracks email or webpage interaction.

Data About Others:

If you refer someone to our Service through features like referral programs, we may collect their contact details with your permission.

HOW WE USE YOUR PERSONAL INFORMATION

Service Delivery and Business Operations:

  • Provide, operate, and improve the Service and our business.
  • Facilitate referrals and communications about the Service.
  • Respond to inquiries, provide support, and personalize your experience.
  • Communicate event participation details and manage contests.

Research and Development:

  • Analyze and improve the Service and our business.
  • Create aggregated, de-identified, or anonymized data for lawful business purposes.

Recruitment:

  • Evaluate job candidates and process applications.
  • Monitor recruitment statistics.

Compliance and Protection:

  • Comply with legal obligations.
  • Protect rights, privacy, safety, or property.
  • Enforce terms and conditions and prevent fraudulent or illegal activities.

Cookies and Similar Technologies:

  • Enhance Service functionality, advertising, and analytics.

With Your Consent:

  • Collect, use, or share personal information as required by law.

HOW WE SHARE YOUR PERSONAL INFORMATION

  1. Affiliates: Shared with our corporate parent, subsidiaries, and affiliates.
  2. Professional Advisors: Shared with lawyers, auditors, and insurers.
  3. Authorities and Others: Shared for legal compliance and protection purposes.
  4. Business Transferees: Shared during mergers, acquisitions, or similar transactions.
  5. Public Sharing: With permission, your pet’s information (name and picture) may be shared on public platforms.

YOUR CHOICES

  1. Opt-Out of Marketing Communications:
    • Follow opt-out instructions in emails or text “STOP” for administrative texts.
  2. Manage Cookies:
    • Adjust browser settings to delete or reject cookies.
    • Note: Disabling cookies may impact Service functionality.

FAIR INFORMATION PRACTICES

In compliance with Fair Information Practices, should a data breach occur, we will notify affected users via email within seven (7) business days. Additionally, we adhere to principles that ensure individuals can:

  • Access and review their personal data.
  • Correct inaccuracies.
  • Understand how their information is used.

CAN-SPAM ACT

The CAN-SPAM Act sets rules for commercial email and establishes requirements for commercial messages. To comply, we:

  • Do not use false or misleading header information.
  • Identify messages as advertisements where applicable.
  • Include a valid physical address.
  • Provide clear opt-out instructions and honor requests promptly.

If you wish to unsubscribe from future marketing emails, follow the instructions provided or contact us directly.

CALIFORNIA PRIVACY RIGHTS

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). These include:

Your Rights:

  1. Right to Know: You may request details about the personal information we have collected about you in the past 12 months, including:
  • Categories of personal information collected.
    • Sources of personal information.
    • Purpose for collecting, sharing, or selling personal information.
    • Categories of third parties with whom we share personal information.
  • Right to Delete: You may request that we delete the personal information we have collected about you, subject to certain exceptions.
  • Right to Correct: You may request correction of inaccurate personal information.
  • Right to Opt-Out: You may opt-out of the sale or sharing of your personal information.
  • Right to Limit Use of Sensitive Information: You can request restrictions on the use and disclosure of sensitive personal information.

Exercising Your Rights:

To exercise these rights, you may:

  • Submit a request via our online form [link if applicable].
  • Contact us at [phone/email].

We will verify your identity before processing your request to ensure the security of your personal information.

Non-Discrimination:

We will not discriminate against you for exercising your privacy rights.

Data Categories Collected:

We may collect the following categories of personal information:

  • Identifiers, such as name, email, and phone number.
  • Commercial information, such as records of transactions.
  • Internet activity, including browsing history and interactions with our website.
  • Sensitive personal information, such as demographic data or pet health information.

Retention Periods:

We retain personal information only as long as necessary to fulfill the purposes outlined in this policy or comply with legal obligations.

Do Not Sell or Share My Personal Information:

You may opt out of the sale or sharing of your personal information using the “Do Not Sell or Share My Personal Information” link on our website or by contacting us directly.

OTHER SITES AND SERVICES

Our Service may include links to third-party websites or services. We are not responsible for their privacy practices or content.

SECURITY

We use reasonable safeguards to protect your personal information, but no system can be completely secure.

INTERNATIONAL DATA TRANSFERS

We may transfer your personal information to other countries, which may have different data protection laws. By using the Service, you consent to these transfers.

CHILDREN

The Service is not intended for individuals under 13 years of age. We do not knowingly collect personal information from children.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy at any time. Changes will be effective upon posting unless stated otherwise. Please review this Privacy Policy periodically.

HOW TO CONTACT US

For questions or concerns about this Privacy Policy, contact us at:

Hometown Veterinary Partners

Email: hello@hometownvetpartners.com

Address: 20580 Hazelwood Trail Lakeville, MN 55044

Phone: 952-460-0397